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US NAICS 31191 | Industry Report

Snack Food Production in the US Industry Data and Analysis

CL
Christopher Lombardo
Analyst New York, United States February 2026

Snack food producers have witnessed their industry evolve rapidly since 2021, with health and convenience emerging as defining themes. “Snackification” now anchors American eating patterns, as more consumers skip traditional meals in favor of portable, satisfying snacks. This shift has created a fiercely competitive landscape, where leading producers and disruptive upstarts race to meet cravings for both wellness and indulgence. While legacy products like potato chips and peanut butter remain household staples, the boom in better-for-you snacks—especially nuts, seeds and functional protein options—has become unmistakable. Consumers’ willingness to pay for plant-based, nutrient-rich and responsibly sourced offerings is reshaping top-selling categories, nudging producers to innovate at a frenetic pace. Revenue has been contracting at a CAGR of 0.8% over the past five years, jumping 2.2% in 2206 alone to total $46.1 billion.

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What's included in this industry analysis

IBISWorld's research coverage on the Snack Food Production industry in the United States includes market sizing, forecasting, data and analysis from 2016-2031. The most recent publication was released February 2026.

About this industry

What's this industry report about?

The Snack Food Production industry in the United States operates under the NAICS industry code 31191. The Snack Food Production industry specializes in creating a variety of snack foods, including potato and corn chips, pretzels, roasted and salted nuts, nut butter, popcorn and other related snack items that our consumers crave. Related terms covered in the Snack Food Production industry in the United States include nut butter, gluten, premium, artisanal, clean water act (cwa) and economies of scale.

What's included in this industry?

Products and services covered in Snack Food Production industry in the United States include Potato chips, Nuts and seeds and Nut butters.

What companies are included in this industry?

Companies covered in the Snack Food Production industry in the United States include Pepsico, Inc., Conagra Brands, Inc. and Campbell Soup Co.

Performance

What's included in the Performance chapter?

The Performance chapter covers detailed analysis, datasets, detailed current performance, sources of volatility and an outlook with forecasts for the Snack Food Production industry in the United States.

Questions answered in this chapter include what's driving current industry performance, what influences industry volatility, how do successful businesses overcome volatility, what's driving the industry outlook. This analysis is supported with data and statistics on industry revenues, costs, profits, businesses and employees.

Products & Markets

What's included in the Products and Markets chapter?

The Products and Markets chapter covers detailed product and service segmentation, analysis of major markets and international trade data for the for the Snack Food Production industry in the United States.

Questions answered in this chapter include how are the industry's products and services performing, what are innovations in industry products and services, what products or services do successful businesses offer and what's influencing demand from the industry's markets. This includes data and statistics on industry revenues by product and service segmentation and major markets.

Geographic Breakdown

What's included in the Geographic Breakdown chapter?

The Geographic Breakdown chapter covers detailed analysis and datasets on regional performance of the Snack Food Production industry in the United States.

Questions answered in this chapter include where are industry businesses located and how do businesses use location to their advantage. This includes data and statistics on industry revenues by location.

Competitive Forces

What's included in the Competitive Forces chapter?

The Competitive Forces chapter covers the concentration, barriers to entry and supplier and buyer profiles in the Snack Food Production industry in the United States. This includes data and statistics on industry market share concentration, barriers to entry, substitute products and buyer & supplier power.

Questions answered in this chapter include what impacts the industry's market share concentration, how do successful businesses handle concentration, what challenges do potential industry entrants face, how can potential entrants overcome barriers to entry, what are substitutes for industry services, how do successful businesses compete with substitutes and what power do buyers and suppliers have over the industry and how do successful businesses manage buyer & supplier power.

Companies

What's included in the Companies chapter?

The Companies chapter covers Key Takeaways, Market Share and Companies in the Snack Food Production industry in the United States. This includes data and analysis on companies operating in the industry that hold a market share greater than 5%.

Questions answered in this chapter include what companies have a meaningful market share and how each company is performing.

External Environment

What's included in the External Environment chapter?

The External Environment chapter covers Key Takeaways, External Drivers, Regulation & Policy and Assistance in the Snack Food Production industry in the United States. This includes data and statistics on factors impacting industry revenue such as economic indicators, regulation, policy and assistance programs.

Questions answered in this chapter include what demographic and macroeconomic factors impact the industry, what regulations impact the industry, what assistance is available to this industry.

Financial Benchmarks

What's included in the Financial Benchmarks chapter?

The Financial Benchmarks chapter covers Key Takeaways, Cost Structure, Financial Ratios, Valuation Multiples and Key Ratios in the Snack Food Production industry in the United States. This includes financial data and statistics on industry performance including key cost inputs, profitability, key financial ratios and enterprise value multiples.

Questions answered in this chapter include what trends impact industry costs and how financial ratios have changed overtime.

Industry Data

What's included in the Industry Data chapter?

The Industry Data chapter includes 10 years of historical data with 5 years of forecast data covering statistics like revenue, industry value add, establishments, enterprises, employment and wages in the Snack Food Production industry in the United States.

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Frequently Asked Questions

What is the market size of the Snack Food Production industry in the United States in 2026?

The market size of the Snack Food Production industry in the United States is $46.1bn in 2026.

How many businesses are there in the Snack Food Production industry in the United States in 2026?

There are 4,146 businesses in the Snack Food Production industry in the United States, which has grown at a CAGR of 6.1 % between 2021 and 2026.

How may import tariffs affect the Snack Food Production industry in the United States?

The Snack Food Production industry in the United States is unlikely to be materially impacted by import tariffs with imports accounting for a low share of industry revenue.

How may export tariffs affect the Snack Food Production industry in the United States?

The Snack Food Production industry in the United States is unlikely to be materially impacted by export tariffs with exports accounting for a low share of industry revenue.

Has the Snack Food Production industry in the United States grown or declined over the past 5 years?

The market size of the Snack Food Production industry in the United States has been declining at a CAGR of 0.8 % between 2021 and 2026.

What is the forecast growth of the Snack Food Production industry in the United States over the next 5 years?

Over the next five years, the Snack Food Production industry in the United States is expected to grow.

What are the biggest companies in the Snack Food Production industry in the United States?

The biggest companies operating in the Snack Food Production industry in the United States are Pepsico, Inc., Conagra Brands, Inc. and Campbell Soup Co

What does the Snack Food Production industry in the United States include?

Producing nuts and nut butter and Producing potato chips are part of the Snack Food Production industry in the United States.

Which companies have the highest market share in the Snack Food Production industry in the United States?

The company holding the most market share in the Snack Food Production industry in the United States is Pepsico, Inc..

How competitive is the Snack Food Production industry in the United States?

The level of competition is moderate and steady in the Snack Food Production industry in the United States.

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