Industry Analysis & Industry Trends
While industry revenue slumped due to low-carbohydrate diets, demand will slightly pick up over the next five years, as rises in disposable income levels allow consumers to purchase premium products. With consumers becoming increasingly health conscious, demand for bread products with a healthy food image, such as whole-grain products, will continue to increase. Nevertheless, these same trends will place pressure on bread manufacturers, as they are forced to accelerate innovation to keep up with changing consumer preferences... purchase to read more
Industry Report - Starting a New Business Chapter
The barriers to entry in the Bread Production industry are low, although the initial capital investment required can be high depending on the scale of production. New entrants need the facility and equipment to begin bread production. Those that are unable to secure financing to make these investments will not be able to participate in the industry.
The primary threat that new entrants face is the extremely well-entrenched position of the industry's major players. These companies possess unrivaled brand recognition and consumer loyalty. They also have considerable resources to invest in advertising and promotions to protect and grow their market share through a range of media outlets... purchase to read more