Industry Analysis & Industry Trends
While ice cream production did not suffer significantly in the worst of the recession, manufacturers are shifting their focus to develop health-conscious and premium products that will boost demand and revenue. The prices of key inputs like milk and sugar will continue to threaten profit, but will be far less volatile than in previous years. Despite this threat, innovation will help companies develop products targeted toward healthier consumers, and rising incomes will support demand... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Ice Cream Production industry is in the mature stage of its life cycle. Industry value added (IVA), which measures an industry's contribution to the overall economy, is forecast to decline 0.1% over the 10 years to 2020. In comparison, GDP is projected to grow 2.5% per year on average over the same period. In addition to a lower growth rate when compared with GDP, this industry remains in its mature stage due to a saturated market, well-established products and steady product innovation.
The US ice cream market is saturated, with over 92.0% of American households purchasing ice cream for in-home consumption, according to figures from market research firm Packaged Facts... purchase to read more