Candy Production in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Candy Production Market Research Report | NAICS 31134 | Mar 2015

Low sugar: Competition from chocolates and imports will limit strong revenue growth

The Candy Production market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

In the five years to 2015, falling sugar prices subdued selling prices, while preference shifts and rising health consciousness among consumers have caused industry demand to fall. Industry performance is expected to improve over the next five years due to growing consolidation and innovation by major players. In particular, producers are expected to introduce healthier products to mitigate adverse perceptions toward candy. In addition, sugar prices are expected to rise slowly, boosting the selling price of candy. Still, competition from chocolates and imports will limit strong revenue growth... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Candy Production industry's contribution to the economy is expected to shrink in the 10 years to 2020. IBISWorld expects the industry's value added (IVA) to grow an annualized 0.4% through 2020, far lower than projected US GDP growth of 2.5% per year on average over the period. Although sluggish IVA typically indicates a declining industry, Candy Production is more appropriately classified as mature for a variety of reasons.

Candy, though loosing some footing to chocolate, remains widely accepted in consumer markets and demand for it is unlikely to vanish. The industry, concentrated and competitive, employs aggressive marketing tactics including television advertising to facilitate brand loyalty... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Candy Production Industry?

The Candy Production industry produces confectionery such as breakfast bars, candied fruits, fudge, Halvah, marshmallows and toffee. Finished goods are distributed to confectionery and grocery wholesalers and retailers, who then sell the candy to households and other consumers. The industry does not produce chocolates, chocolate confectionery, ice cream or frozen yogurt.

Industry Products
Soft candyChewy candyHard candyGum
Industry Activities
Producing chewy candy, including granola and breakfast barsProducing soft candyProducing hard candyProducing gum

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