Video Game Software Publishing in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Video Game Software Publishing Market Research Report | NAICS 51121e | Sep 2015

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IBISWorld’s Video Game Software Publishing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

Video game software publishers continued to experience strong sales over the five years to 2015. Operators have increased investment in marketing and are now adept at building hype in advance of new releases, which has led to successful franchises and rereleases. Over the next five years, wireless gaming networks, mobile and other online platforms will boost industry revenue... purchase to read more

Industry Report - Industry Key Buyers Chapter

The Software Publishing industry has a low-to-medium level of concentration, with the four largest companies accounting for an estimated 32.1% of industry revenue in 2015. Concentration fluctuates significantly year-to-year. Each company's market share heavily relies on the popularity of its latest games and the newest consoles. For instance, Activision's market share increased in 2010 when its game Call of Duty: Black Ops became the most popular game of the year, increasing further in 2011 with the success of Call of Duty: Modern Warfare 3 and even further with the success of 2012's Call of Duty: Black Ops II... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Video Game Software Publishing Industry?

Companies in this industry primarily publish video game software. These establishments carry out operations necessary for producing and distributing video games, including design, documentation, installation and support services. Operators may design, develop and publish games, or may solely be involved in publishing.

Industry Products
Action video gamesSports video gamesShooter video gamesRole-playing video gamesAdventure video gamesRacing video gamesStrategy video gamesOther video games
Industry Activities
Video game publishingVideo game development for video game consolesVideo game development for mobile applicationsVideo game development for computers

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