Industry Analysis & Industry Trends
The Internet Publishing and Broadcasting industry has posted incredible growth over the five years to 2014, as industry operators have provided an increasingly popular medium for advertisements. Over the five years to 2019, the industry is projected to grow rapidly as advertisers continue to shift resources toward internet and mobile platforms. This expected growth is largely a result of the influx of mobile internet connections expected to come into existence in the United States over the five-year period... purchase to read more
Industry Report - Industry Investment Chapter
The Internet Publishing and Broadcasting industry operates with a high level of capital intensity. IBISWorld estimates that for every $1.00 spent on wages in 2014, the industry will allocate $0.43 in capital investment. The industry's level of capital intensity has grown substantially over the five-year period, as the industry allocated $0.29 in capital expenditure per dollar in wages in 2009.
Because operators in this industry offer such a diverse range of products, capital intensity can vary significantly among firms. A small firm with a simple content website can operate with little capital expenditure, while a firm like Facebook requires massive investment in datacenters and computing hardware in order to maintain its operations... purchase to read more