Industry Analysis & Industry Trends
Let it snow
Demand for the Ski and Snowboard Resorts industry remained slow in 2011, so companies will continue to engage in fierce price competition in order to bring in visitors, which will lower profit margins for ski resorts. But in the following years, resorts will increasingly package their services in ways that are unique and where premium prices can be charged. In addition, as ski equipment becomes cheaper and more advanced, more consumers will opt to take up the sport... purchase to read more
Industry Report - Industry Products Chapter
Skiing facilities are the primary products offered by the Ski and Snowboard Resorts industry. Industry operators offer general lift tickets and season passes to customers that want to use skiing facilities. Lift tickets are often packaged with accommodation offers to maximize total revenue. However, this industry does not generate revenue from accommodations as hotels are often owned by other companies.
Resorts also sell season passes, which allow users unlimited access to ski facilities for a fixed period. Skiing facility companies that operate several resorts often offer deals for skiers to ski at any of their resorts during the ski season. Although these are popular with large resorts, many small ski facilities only offer daily lift tickets... purchase to read more