DVD, Game & Video Rental in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

DVD, Game & Video Rental Market Research Report | NAICS 53223 | Nov 2013

Closing credits: Demand will continue falling as consumers increasingly opt for web media

The DVD, Game & Video Rental market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 08-13
Annual Growth 13-18
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Industry Analysis & Industry Trends

The industry is swiftly declining as technology replaces in-store rentals with online downloads and purchases. Competition from substitutes, such as cable TV and internet rentals, will continue to adversely affect industry operators, as they struggle to remain relevant in a changing market. However, as some companies diversify and begin to offer different services, industry operators may have an opportunity to grow... purchase to read more

Industry Report - Industry Products Chapter

Kiosk video rentals

Kiosk video rentals are expected to make up 49.2% of 2013 industry revenue. Redbox introduced DVD rental kiosks in 2007 with several locations and has expanded to over 35,800 locations in the United States in 2011. In 2011, DISH Network also rapidly introduced similar Blockbuster Express kiosks throughout the country before closing down operations in 2012. This segment is projected to continue increasing as a share of revenue over the next five years as cheap kiosk rental prices, convenient locations and low operating costs continue to benefit consumers and companies alike.

Subscription-based rentals

Subscription-based rentals revolutionized the industry early in the five years to 2013... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the DVD, Game & Video Rental Industry?

This industry consists of companies that primarily rent prerecorded physical media, usually discs that contain movies or video games. The industry includes subscriptions for mail-distributed and in-store media rentals, but it excludes on-demand and web streaming rentals. Revenue also includes media sales due to built-up late fees. The industry expends surplus copies of media once initial demand for some movie and game rentals dies down, which contributes to revenue.

Industry Products
Kiosk rentalsSubscription-based rentalsBrick and mortar rentals
Industry Activities
Movie rental Video game rental Computer game rental

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