Television Production in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Television Production Market Research Report | NAICS 51211b | Nov 2014

Producing change: Niche markets and a shift to online viewing will change the landscape of television production

IBISWorld’s Television Production market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 09-14
Annual Growth 14-19
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Industry Analysis & Industry Trends

Over the past five years, the Television Production industry has maintained its vitality in times of changing consumer patterns and media technology. While high rates of audience viewership across numerous networks have propped up industry revenue, this trend was offset by young consumers tuning in via digital platforms before networks were able to develop a profitable strategy for this change away from cable television. With the growth of new TV platforms and subsequent mobile development, the industry is expected to experience rising viewership rates. Revenue is forecast to grow in the next five years... purchase to read more

Industry Report - Industry Key Buyers Chapter

The Television Production industry is characterized by a high level of market share concentration. In 2014, the top four industry players account for an estimated 86.7% of total industry revenue. During the past five years, market share concentration has steadily increased, due to many industry operators expanding their TV production studios, and consolidating among smaller players. Additionally, some studios, which were owned by a single company, such as Disney, were combined under a single network umbrella to cut production costs.

Over the next five years, market share concentration is expected to continue to increase... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Television Production Industry?

Companies in this industry produce television programming that is then licensed or sold to broadcast or cable networks, which are not included in this industry. Movie production is also excluded from this industry, with the exception of made-for-TV movie production.

Industry Products
News programmingDrama programmingSports programmingComedy programmingAudience participation programmingOther programming
Industry Activities
Producing TV seriesProducing made-for-TV moviesProducing news and event coverageSelling and licensing TV content

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