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Television Production in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Television Production Market Research Report | NAICS 51211b | Jul 2014

Keeping watch: Niche markets and new viewing methods will drive demand

IBISWorld’s Television Production market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Revenue
$37bn
Annual Growth 09-14
0.1%
Annual Growth 14-19
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Profit
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Employment
86,684
Businesses
6,713
Industry Analysis & Industry Trends

Consumers are watching more TV than ever, spurring producers to compete for their attention. With the growth of new TV platforms and their relative convenience, the Television Production industry's revenue is expected to continue on an upward trend. In addition, technological changes will continue to limit the number of new enterprises, as TV production companies continue merging to cut costs and remain competitive... purchase to read more

Industry Report - Industry Analysis Chapter

Over the past five years, stable TV viewership has kept the Television Production industry's camera rolling. While the average American's number of hours spent watching TV per day has remained stagnant over the period, the number of cable TV subscriptions has still declined. This trend can be attributed to more individuals tuning into their programs via digital platforms, such as Netflix, which has offered television series and news programs by purchasing syndication rights from industry operators. Nevertheless, the proliferation of online channels has intensified competition for the industry, as many TV producers struggle to generate advertising revenue in line with an increasingly fragmented customer base... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Television Production Industry?

Companies in this industry produce television programming that is then licensed or sold to broadcast or cable networks, which are not included in this industry. Movie production is also excluded from this industry, with the exception of made-for-TV movie production.

Industry Products
News programmingDrama programmingSports programmingComedy programmingAudience participation programmingOther programming
 
Industry Activities
Producing TV seriesProducing made-for-TV moviesProducing news and event coverageSelling and licensing TV content


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