Industry Analysis & Industry Trends
The Movie and Video Production industry has managed to weather recession-related challenges over the past five years. Although aggressive implementation of 3-D technology helped boost industry revenue, overall growth has declined due to the increasing availability of cheap or free digital access to movies. Over the next five years, online revenue will play a growing role in industry success as consumers continue to switch to digital media. In addition, growth in disposable income will boost consumer spending across categories, contributing to higher production revenue... purchase to read more
Industry Report - Starting a New Business Chapter
Size and reputation offers established major players a significant advantage in acquiring scarce resources such as A-list actors or financing. Large market players have the advantage in securing big name actors and financing due to name recognition. Also, large market players typically can incur large marketing expenses for advertising a film, and have large distribution networks. Greater size also allows these companies to hire specialized managers and teams of editors, speeding up and improving the quality of the production process.
Vertical integration in particular gives large companies a competitive advantage. The long-term agreements that movie producers have with distributors, often sharing ownership, affect the entire production process... purchase to read more