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Direct Selling Companies in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Direct Selling Companies Market Research Report | NAICS 45439 | Jan 2016

Tough sell: Spending will rise, but competition from e-commerce threatens growth

IBISWorld’s Direct Selling Companies market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$40bn
Annual Growth 10-15
1.3%
Annual Growth 15-20
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Profit
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Employment
791,771
Businesses
706,527
Industry Analysis & Industry Trends

The lingering effects of the recession, including reduced consumer spending, negatively impacted the Direct Selling Companies industry early in the five years to 2015. However, revenue has gained ground since the economic downturn. Many Americans who lost their jobs in the wake of the recession established direct selling businesses as a means of income due to the relatively low start-up costs, thus boosting revenue growth. In the five years to 2020, the industry is expected to continue to grow, driven by improved consumer confidence and disposable income... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Direct Selling Companies industry is expected to grow more slowly than the overall economy in the 10 years to 2020. Industry value added, which measures an industry's contribution to the overall economy, is projected to grow at an annualized 0.4% during the 10-year period, at a slower rate than the US economy, which is expected to grow at an average annual rate of 2.2% over the same period. Typically, an industry whose growth rate is slower than GDP growth is considered to be in a decline phase of its life cycle. Direct selling companies also exhibit little change in their technological systems, a contracting buyer group and low industry growth. All of these factors are symptoms of an industry that is in the decline phase of its life cycle... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Direct Selling Companies Industry?

Direct selling is the retailing of a product or service from one person to another, away from a fixed retail location. Providers are referred to as independent consultants, distributors or representatives. Sales are usually done via home parties, workplaces, trucks or wagons, street corner carts or door-to-door. Direct sellers of fuel and food for immediate consumption are excluded from this industry.

Industry Products
Home and family care productsWellness and personal care productsClothing and accessories Leisure and educational productsOther products and services
 
Industry Activities
Direct selling of bottled water Direct selling of coffee-break servicesDirect selling of cosmeticsDirect selling of frozen food and freezer plans Direct selling of home delivery newspaper routesDirect selling of party plan merchandisersDirect selling of produce


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