Industry Analysis & Industry Trends
Big deal
Daily deals sites have experience astronomical revenue growth over the past five years, due to a combination of factors. In particular, firms have taken advantage of lower disposable incomes and businesses trying to draw in customers. Furthermore, the growing number of mobile internet connections has promoted demand for daily deals sites. Nevertheless, as the economy begins to normalize, revenue growth will wane and companies will shift their strategy to boosting their profit margins.... purchase to read more
Industry Report - Industry Locations Chapter
Revenue distribution in the Daily Deals Sites industry largely follows the spread of population across the United States. Physical locations of industry operators are not important since revenue is generated through service and retail establishments, which are concentrated in populous areas (especially metropolitan areas). IBISWorld estimates that the West region accounts for the largest share of industry revenue, at 23.5%; its share of the population is about 17.0%. The region is home to large cities like Los Angeles, San Francisco, Seattle and Las Vegas, which all have dense populations and a high average number of visitors. As such, demand and revenue for discount offers purchased through daily deals websites is high. As... purchase to read more