Industry Analysis & Industry Trends
The Toothpaste and Toothbrush Manufacturing industry is expected to generate $2.3 billion in 2012, up 7.6%. In the five years through 2012, revenue has been growing 11.6% annually. Over the next five years, ACMR-IBISWorld forecasts that industry revenue will increase at the slightly lower rate of 5.5%, reaching $3.0 billion in 2017.
Toothpaste and toothbrushes are used by most people on a daily basis. Demand for these products is steady and increasing in line with household income levels and consumption power. Other products, such as whitening strips, dental floss, and mouthwash, only account for a small proportion of industry revenue.
The major companies in this industry are foreign-invested companies that have dominated the Chinese market for many years.... purchase to read more
Industry Report - Industry Products Chapter
Toothpastes
Toothpaste products account for the largest proportion of industry revenue at about 75.0%. Toothpaste is a daily use product and its main functions are tooth cleaning and tooth decay prevention. Households use between one and two tubes of toothpaste a month.
Many manufacturers are developing new toothpaste products in low- and high-end markets. Revenue for herbal toothpaste, is expected to surge in the next five years. ACMR-IBISWorld projects that it will contribute over 50.0% of total industry revenue in 2017.
Toothbrushes
Toothbrushes account for 22.0% of industry revenue. Toothbrushes are also one of the most commonly used daily consumer products, and they play an important role in oral healthcare... purchase to read more