Industry Analysis & Industry Trends
Enterprises within the Online Game industry in China are involved in the production (i.e. design and development of online games) and the operation of online games. Most online game companies combine game development and operations; however, some online game producers sell licenses to agencies, which are then solely responsible for the operation of the games.
The first graphic online game in China, King of Kings, was launched in 1999. Along with the boom of the Internet Services industry (IBISWorld industry report 6020), the Online Game industry has been growing strongly since then. Between 2004 and 2009, revenue for the industry grew at an annualized rate of 51%.
In the five years through 2016, industry revenue increased at an annualized rate of 26.0% to $26.3 billion.... purchase to read more
Industry Report - Industry Key Buyers Chapter
In 2016, the top four players in the Online Game industry in China make 61.5% of total industry revenue, which indicates a medium level of concentration.
The majority of the 5,957 enterprises in this industry are small game studios developing lower-quality games. Meanwhile, the few large-scale companies are able to raise enough funds to develop high-quality games, and buy operation licenses from other companies. In addition, they are able to manage many different games at the same time. Companies operating multiple games are able to attract more players and generate more revenue.
ACMR-IBISWorld anticipates that the market share concentration will grow as successful small studios merge with or are acquired by large companies, and other small firms gradually exit the industry... purchase to read more