Industry Analysis & Industry Trends
In recent years, lifestyle changes and reduced leisure time have contributed to a consumer shift from traditional full-service restaurants toward fast-food establishments. In addition, increased Western influences in China have seen increased demand for fast food. With the rapid development of fast-food service providers, improvements in chain store and franchising management, and new brands and food styles, industry growth has been very strong in the past decade.
ACMR-IBISWorld estimates that the Fast-Food Restaurant industry in China will generate $121.7 billion in 2015, up 9.7% from 2014. Over the five years through 2015, industry revenue has been growing at an annualized rate of 11.6%.
There are about 2.2 million fast food restaurant locations (i.e.... purchase to read more
Industry Report - Industry Locations Chapter
The geographic spread of China's Fast-Food Restaurants industry is consistent with China's economic development level. Beijing, Shanghai and Guangdong are three of the most developed provinces and regions in China, and they are expected to account for about 44.9% of total industry revenue in 2015. Franchise operations are also relatively well developed in these regions.
In provinces and regions of better economic development and faster lifestyles, fast-food restaurants account for a large share of the total food-service sector. For instance, in Guangdong, the fast-food market contributes about 90% of the total food service sector's revenue. In large cities such as Beijing, Shanghai and Tianjin, this share has exceeded 50%... purchase to read more