Industry Analysis & Industry Trends
In the know
Growth in corporate profit will benefit business information resellers, since companies will be more likely to invest in market research again. Industry firms will look to increase their search engine rankings and develop more stable business models to take advantage of the improving economy. Nevertheless, the industry will need to engage in more consolidation, since Google's search algorithm change lowers the rank of sites that provide duplicate content.... purchase to read more
Industry Report - Industry Locations Chapter
The industry tends to have a higher concentration in the West and Mid-Atlantic regions. Many research companies are located closely to the headquarters of their major clients. For example, the financial service and consulting industries both follow similar patterns.
IBISWorld estimates that the West region accounts for about 24.1% of total establishments. California is a dominant presence in the region and nationwide. The state accounts for about 20.2% of total industry establishments in the United States. California has a large demand for industry research because of its diverse market and the large number of players in financial and consulting industries. Furthermore, California's Silicon Valley is a hotbed of technology firms and start-ups. Des... purchase to read more