Industry Analysis & Industry Trends
The industry is highly influenced by the prosperity of US consumers; as such, the recession caused steep declines in industry revenue as consumers held back on discretionary purchases. An increase in cheap imports has also caused manufacturers to close facilities or relocate abroad to compete. Over the next five years, the industry is expected to double down on creating high-quality products that consumers are willing to pay a premium for. In addition, high fuel prices are expected to promote greater use of bicycles.... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
Industry value added, a measure of the industry's contribution to the overall economy, is expected to grow over the 10 years to 2018 at a rate of 2.4%, compared with the 2.1% increase that is expected during the same period for US GDP, which is indicative of a mature industry.
Basic bicycle design has existed for over a century. Nevertheless, the domestic industry is able to differentiate itself by offering customized and technologically advanced products. New high-end performance and touring bicycles, especially, are constantly designed to reduce weight and develop more aerodynamic designs... purchase to read more