Industry Analysis & Industry Trends
The Athletic Shoe Stores industry ran through some rough times when the recession decelerated the US economy. However, the industry got back on track as more Americans became aware of the growing obesity trend, and consumer incomes increased. As the trend toward exercising increases, so will industry sales; but, these sales will level off as more people use the athletic shoes they bought coming out of the recession, slowing revenue. This may put downward pressure on industry profit margins, but will not likely have a detrimental effect.... purchase to read more
Industry Report - Industry Products Chapter
Men's athletic shoes
Men's athletic shoes account for about 34.6% of 2012 revenue. Demand for this segment declined since 2007 from a share of about 37.9% because men's shoe purchases are sensitive to changes in discretionary income and consumer sentiment. When the consumer sentiment index took a 25.5% dive in 2008, the purchases of men's shoes also declined steeply. IBISWorld forecasts sales will turn around in the next five years as consumer spending rises.
Women's athletic shoes
Women's shoes account for about 23.0% of revenue... purchase to read more