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Adult Stores in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Adult Stores Market Research Report | Consumer Goods & Services | Lifestyle Goods Stores | Dec 2013

Sex sells: Greater social acceptance of sex paraphernalia is driving industry growth

The Adult Stores market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$610m
Annual Growth 08-13
12.5%
Annual Growth 13-18
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Profit
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Employment
4,686
Businesses
3,838
Industry Analysis & Industry Trends

Escalating external competition from online and mainstream adult product retailers, which increasingly carry vibrators and other erotica, has reduced the stigma associated with shopping at adult stores. As consumers see more sex paraphernalia featured on TV and in stores like Walmart, such items shift from taboo toward more of a social norm. The industry performed especially well when disposable income dipped during the Great Recession because consumers were less likely to spend on substitute entertainment, like eating out or going to the movies. Nonetheless, tighter consumer budgets did result in more sales of cheaper items during the past five years. Through 2018, the industry is anticipated to benefit from rising disposable income and growing social acceptance of sex paraphernalia.... purchase to read more

Industry Report - Industry Investment Chapter

The Adult Stores industry has a low level of capital intensity. For every dollar spent on capital, about $18.87 is spent on wages. Industry operators require mostly human labor to run adult stores. Small industry operators rely heavily on human labor for daily operations. Employee duties include customer service, store maintenance, stocking and managing inventory and processing transactions. As the industry grew, over the past five years, wages have increased at an average annual rate of 10.7% to $172.5 million in 2013.

Capital expenditures in this industry include store fixtures and decorations, cash registers, computerized sales machines, storage units and other equipment relating to retail sales... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Adult Stores Industry?

This industry includes companies that primarily retail sex paraphernalia, or erotica, including pornographic DVDs and magazines and sex toys and enhancement products. Stores that primarily sell movies are excluded from the industry. It also excludes revenue from all goods sold off premises, such as online, through mail-order catalogs or over the phone.

Industry Products
VibratorsRubber PenisesLubricationAnal beadsPenis ringsOther sex paraphernaliaBooks and magazinesAdult video
 
Industry Activities
Selling sex toys and gamesSelling sex enhancement productsSelling and renting pornographic moviesSelling pornographic magazines, calendars and other paraphernalia


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