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Adult Stores in the US: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Adult Stores Market Research Report | Consumer Goods & Services | Lifestyle Goods Stores | Dec 2013

Sex sells: Greater social acceptance of sex paraphernalia is driving industry growth

The Adult Stores market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$610m
Annual Growth 08-13
12.5%
Annual Growth 13-18
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Profit
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Employment
4,686
Businesses
3,838
Industry Analysis & Industry Trends

Escalating external competition from online and mainstream adult product retailers, which increasingly carry vibrators and other erotica, has reduced the stigma associated with shopping at adult stores. As consumers see more sex paraphernalia featured on TV and in stores like Walmart, such items shift from taboo toward more of a social norm. The industry performed especially well when disposable income dipped during the Great Recession because consumers were less likely to spend on substitute entertainment, like eating out or going to the movies. Nonetheless, tighter consumer budgets did result in more sales of cheaper items during the past five years. Through 2018, the industry is anticipated to benefit from rising disposable income and growing social acceptance of sex paraphernalia.... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Adult Stores industry is in the decline stage of its life cycle. During the 10 years to 2018, industry value added (IVA), which measures the industry's contribution to GDP, is estimated to increase at an average annual rate of 10.1%. This low growth exceeds the US economy's projected average growth of 2.2% annually during the same period. Rising establishment numbers and expanding buyer groups are also indicative of a growing industry.

Booming industry performance is causing industry firms to expand. In the 10 years to 2018, the number of establishments is estimated to rise at an average annual rate of 8.6% to 5,673... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Adult Stores Industry?

This industry includes companies that primarily retail sex paraphernalia, or erotica, including pornographic DVDs and magazines and sex toys and enhancement products. Stores that primarily sell movies are excluded from the industry. It also excludes revenue from all goods sold off premises, such as online, through mail-order catalogs or over the phone.

Industry Products
VibratorsRubber PenisesLubricationAnal beadsPenis ringsOther sex paraphernaliaBooks and magazinesAdult video
 
Industry Activities
Selling sex toys and gamesSelling sex enhancement productsSelling and renting pornographic moviesSelling pornographic magazines, calendars and other paraphernalia


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